Advertising Account Executive | Sareem Consultancy Dubai, UAE
Advertising — By Samer Marzouq on March 23, 2010 at 9:00 pmKey Responsibilities & Accountabilities:
· Understand media relations and possess a solid network of contacts and a proven record of placing stories.
· Liaising on a daily basis with clients and the media often via telephone and email.
· Relationship building and networking with colleagues, clients and the media.
· Work with core team members to develop PR/Marketing Plans.
· Working as part of an account team to develop client proposals and implement the PR activity.
· Preparing regular client reports and attending client meetings.
· Researching, writing and distributing press releases to targeted media.
· Promoting news stories and features to the media, known as ‘selling in’.
· Event management, including press conferences and promotional events.
· Attending and promoting client events to the media.
· Monitoring the media including newspapers, magazines, journals, broadcasts, newswires and blogs, for opportunities for clients.
· Undertaking research for new business proposals and presenting to potential new clients.


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