Creative Director | Viola Communications Abu Dhabi, UAE
Advertising, Featured — By Samer Marzouq on February 4, 2010 at 1:10 am1. Develops basic presentation approaches and directs layout design and copy writing for promotional material for both ATL and BTL.
2. Reviews materials and information presented by client and discusses various production factors to determine most desirable presentation concept.
3. Lead the team of designers, copy writers, and production on their day to day responsibilities.
4. Reviews and approves art and copy materials developed by team and presents final layouts to client for approval.
5. Work collaboratively with heads of department in the agency, participate in company strategizing, and make recommendations for changes to the creative function to meet market changes, competitive threats or to support strategic plans.
6. Understand agencies strategic goals and brand; analyze the creative team, environment, processes, technologies, etc., to determine areas needing improvement; and build and direct a creative function aligned with and supportive of those goals.
7. Make decisions on a daily basis that ensure both profitability and creative quality.
8. Set expectations and standards (build a culture) for creative team attitude, behavior, teamwork and professional development. Lead accordingly.
10. Managing outside resources, including vendors, photographers, color separators, printers, freelancers, web and interactive sub-contractors.
12. Preparing and justifying job estimates.
13. Quality control, including proofing, reviewing, measuring and evaluating staff performance, creative output and project process (es).
14. Continually learning, evaluating and implementing new marketing communications technologies within the agency and for client campaigns.
15. Direct the activities and professional development of creative team members, including conducting staff reviews, taking corrective actions and recommending promotions.
16. Study the creative marketplace, assessing where Schermer Kuehl’s work stands against competitors’, as well as our clients’ competitors’ creative work.
17. Drive constant improvement in company’s creative quality and capabilities.
18. With the account lead, assure that internal and client presentations are on time, professional, engaging, persuasive and supported by a sound rationale.
19. Assure that timely and informative communication takes place between the creative function and the partners, account team and clients.
20. Contribute to the strategic and creative development of the agency’s marketing and branding efforts for new business development.
Skills
1. Undergraduate degree in Fine Arts or related field or equivalent visual design and management experience required; graduate degree preferred.
2. At least 8 years management experience working within advertising agency.
3. Must possess a thorough understanding of interactive communications and delivery systems, processes, and user interface design as well as industry best practices.
4. Knowledge of layouts, graphic fundamentals, typography & limitations of the web; and have the ability to storyboard or translate ideas to designers and develop innovative motion graphics solutions.
5. Ability to lead projects from concept to completion. Apply best practices in user interface and interactive design, including image optimization and site mapping.
6. Experience with software such as Photoshop, Illustrator, InDesign & Flash.
7. Experience with Adobe AfterEffects & video editing (a plus)
8. Ability to communicate effectively, both orally and in writing.
9. Ability to supervise and train employees, to include organizing, prioritizing, and scheduling work assignments.
10. Have the Passion, Integrity, and Energy.
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Fluency in Arabic language is a MUST.
Tags: Abu Dhabi, Advertising Jobs in Abu Dhabi, Advertising Jobs in UAE




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