Strategic Planning Director | TBWA / RAAD Dubai, UAE
Advertising — By Samer Marzouq on February 4, 2010 at 2:14 amTBWA\RAAD Middle East in Dubai is looking for a Strategic Planning Director responsible for providing leadership and senior-level perspective in creating and implementing strategies that raise the level of agency work across our client’s brand. Demonstrate ability to manage an account with minimal support from above; writing briefs, setting up and managing research projects, briefing teams, dealing independently with clients and ensuring that the voice of Planning is heard and understood by those who work with you. Also requires someone to demonstrate the ability to manage those who work for them.
Skills
· Branding fundamentals
· Strong analytical and intuitive skills
· Marketing and consumer research experience,
· Principles and pragmatism
· Thoughtfulness and professional presentation skills
· Excellent interpersonal skills o Excellent communication skills (written and verbal)
· Collaborative, Organized and detail and solution oriented
Job Responsibilities
· Establish good working relationship with senior clients’ brands. Responsibility for day to day management of all research relating to the brand and advertising.
· Proactively suggest new means of developing and understanding the brand
· Develop and maintain respect with media team, creative teams, account team and intelligence department: push them all to achieve better work
· Demonstrate a solid grasp of current industry dynamics and be able to provide agency perspective on the impact, influence, and implications of these dynamics on client or agency health.
· Have vision – and provide long-term perspectives for brands and business growth that exceeds the scope of individual projects.
· Ability to clearly articulate a strategic vision in a confident and persuasive manner to clients and teams; connect the vision to business imperatives and measures.
· Innovate your thinking – to develop working hypotheses and methods to test/apply to a wide variety of marketing challenges.
· Lead – and raise the bar of TBWA\RAAD work for clients through inspiring and guiding the development of creative strategies and ideas. You will also identify unmet opportunities, needs and knowledge gaps, how to fill them and aid in the development and understanding of effectiveness measures.
· Grow – not only yourself but also the role Strategy/Planning Director through the development of effective working relationships with key clients and internal teams within the UAE agency and the wider TBWA world.
· Role your sleeves up – and help the team develop and implement the philosophy and practice of TBWA’s Disruption framework within the UAE agency.


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