Maui Jim Collaborates with Yas Waterworld as Official Eyewear Partner
Dubai, UAE, December 2012– Maui Jim, Inc. the world’s leading manufacturer of premium polarized sunglasses announces its collaboration with Yas Waterworld Abu Dhabi, the largest waterpark in the capital of the United Arab Emirates, as the official eyewear partner.
Located next door to Ferrari World Abu Dhabi and at the centre of Yas Island’s entertainment complex, Yas Waterworld Abu Dhabi covers over 15 hectares, and will feature an extensive range of 43 rides, slides and attractions including four unique ones, which have never been seen in a waterpark.
“Yas Waterworld is very pleased to join forces with Maui Jim in this exciting new venture opening soon in Abu Dhabi. Maui Jim is the world’s number 1 premium polarized lens that enhances colours making them truer and brighter,” says Mike Oswald, park General Manager – Yas Waterworld Abu Dhabi. “While at the same time this technology reduces harmful glares and exposure to UV rays, thus making them a tremendous asset for any outdoor and water related event, specifically for our team and lifeguards – all who will be accessorized with Maui Jim’s.”
Martine Larroque, Managing Director of Maui Jim in the Middle East and Africa says of this venture: “Collaborating with Yas Waterworld enhances the strength that Maui Jim has in bringing colour and eye protection to the world. The sunglasses will be available at the park, with the product ethos falling hand in hand with the outdoor and active culture that Yas Waterworld will present to Abu Dhabi and the UAE, and what Maui Jim has always nurtured.”
Located on Yas Island, Yas Waterworld Abu Dhabi’s impressive theme pays tribute to Emirati culture, and the country’s pearl diving heritage. An official opening date for Yas Waterworld will be announced within the next few weeks.http://www.yaswaterworld.com/en
About Maui Jim, Inc.
Maui Jim, Inc® is the fastest growing premium polarized sunglass maker in the world. The company’s reputation is based on the development of advanced technologies for double and single gradient lenses that reduce 100 percent of harmful UV rays and cut glare from above, below and behind each lens by 99.9 percent. Maui Jim uses up to 9 layers of protection built into each lens, including the company’s proprietary polarized film, PolarizedPlus2®, that produces true, vivid colors. Visit MauiJim.com or follow us on Facebook and Twitter at @OfficialMauiJim.
About Yas Waterworld Abu Dhabi:
Located at the centre of Yas Island’s exciting entertainment complex, Yas Waterworld Abu Dhabi is a uniquely themed waterpark and an exciting new offering from ALDAR Properties PJSC. The waterpark will be home to 43 rides, slides, and world-record breaking attractions.
Yas Waterworld Abu Dhabi pays tribute to the UAE’s pearl-diving heritage, and is themed around “The Lost Pearl”, an original story about Dana, a young Emirati girl on a quest for the legendary pearl that had once brought prosperity to her village. Visitors can join the adventure on rides never seen before in waterparks, including the first hydromagnetic 6-person water slide in the world and the largest sheet wave surf ride ever.
High-octane thrill-seekers will love the Liwa Loop, the only looping waterslide in the Middle East, while the tech lover will surely enjoy the PearlMaster, the world’s only SplashQuest interactive game inside a waterpark. And of course, a unique pearl-diving attraction is available for the guests wishing to find out more about the UAE’s culture and heritage, as well as own a part of it with a beautiful pearl souvenir.
Yas Waterworld Abu Dhabi guarantees everyone an unforgettable day, whether enjoying individual adventures or sharing memorable experiences in the family-sized attractions.
