PHD Triumphs at the Cannes Lions Awards with a Gold, Silver and Bronze

PHD has had an outstanding result at this week’s Cannes Lions International Festival of Creativity, after picking up three prestigious Media Lions.

PHD UK’s ‘BRU-zil’ campaign for IRN-BRU was awarded a Gold Lion – one of only two Gold trophies awarded to the UK – in the category ‘Best Localised Campaign’.

PHD Hong Kong was awarded a Silver Lion for Vitasoy’s ‘It’s Face Time’ campaign and PHD Shanghai picked up a Bronze for Unilever’s ‘Unbeatable’ branded drama in the ‘Best Consumer Engagement’ and ‘Best Use of Branded Content categories respectively.

PHD’s success at the Cannes Lions follows a great result at other International award shows. Last month PHD Denmark was awarded ‘Best Event/Activation’ for its Somersby campaign at the Festival of Media Global Awards and PHD was the most awarded agency at the Internationalist Awards, with seven awards.

Mike Cooper, Worldwide CEO said, “The PHD network has performed very strongly at Cannes this year whilst competing at the very highest level. The awards we received are a tremendous endorsement of our heritage and culture and of the outstanding creativity and innovation that resides within our network”.