Smart is one of the coolest advertisers, and this is yet another cool campaign from their agency in Berlin, “A Big Idea” from “A Small Car”, size does matter, the smaller the smarter!
smart fortwo “A big idea” campaign from Shilo on Vimeo.
Advertising Agency: BBDO Berlin GmbH
Creators: T. Bazarkaya, T. Hollander, D. Mously, J. Ringena, W. Schneider, A. Fruscella
Consultants: D. Spakowski, S. Schlosser, J. Oelckers, G. Demir
Agency Executive Producer: Silke Rochow
Co-Production Company: Film Deluxe Berlin
Producers: Stephan Pauly, Katharina Strauss
Executive Producer: Glenn Bernstein
Director: Jose Gomez
Co-Production Company: Shilo
Associate Creative Director: Tom Green
Director of Photography: Daniel Ortega
Editor: Josh Bodnar
Character Designer: Ken G. Lee
Animation Director: Brian Covalt
Cell Animation: Max Keane, Melvina Wong, Katherine Morris
Compositing: Tom Green, Nathan Davies, Stephanie Corda, Garrett Marks
Compositing Assistants: Gary Jones, Steven Galvez
VFX Artist: Tim Turner
Storyboard Artist: Mark Pacella
Assistant Editors: Zach Vandlik, Garrett Marks, Chris Halmo
Line Producer: Jeremy Yaches
Development Producer: Sheina Dao
Senior Producer: Hilary Wright
Head of Production: Julie Shevac
Executive Producer: Arthur Portnoy
Finishing Company: Company 3
Flame Artist: Randie Swanberg
Color Correction: Tom Poole, Sean Coleman
Sound Studio: Studio Funk Berlin
Composer: Audioforce Berlin









