Cartoon Network Arabic launches “Creative Generation Competition 2013”
Promotes ‘Safety’ among children in the MENA Region
Dubai, UAE – 2 April 2013: Cartoon Network Arabic launched the ‘Creative Generation Competition 2013’ on March 30th designed to promote creativity and interactive activities among school children in an educational and fun way. The competition engages students, parents and teachers across the region with a ‘Safety’ themed message to highlight the importance of the topic and how they can incorporate it into their everyday life.
The competition, which started in 2012, was a great success filled with positive feedback from students, parents and schools. Cartoon Network Arabic visited 82 schools and engaged with 62,000 students in KSA, UAE, Kuwait and Qatar, gathering a total of 12,230 entries from children.
Cartoon Network Arabic is connecting with children across the region for the second time to encourage them to take part of the campaign and to enter the competition. Alongside the school activation in KSA, UAE, Kuwait and Qatar, the campaign will run online to give all children a chance to participate.
“Our aim this year is to promote ‘Safety’ among children in the region and raise awareness on its importance in their day to day activities. Despite educational efforts, children still have a lot to learn about this topic and this is a great way to enlighten them in a creative and interactive way,” said Jad Chababi, Marketing Manager for the Middle East and North Africa.
Creative Generation encourages children to learn about important lifestyle choices. The main aim of the competition is to inspire children from ages 4 to 12 to stimulate their imagination by creating a poster with a message related to ‘Safety’ using Cartoon Network Arabic characters.
The competition will be judged based on 3 age brackets; 4 to 6 and 7 to 9 and 10 to 12.
About Cartoon Network Arabic
Launched in October 2010 and broadcasting free-to-air 100% Arabic content across the entire MENA region, Cartoon Network Arabic delivers a wide range of international and locally-produced kid’s entertainment with hit shows including: Ben 10, Powerpuff Girls, Dexter’s Laboratory, Samurai Jack, Ben and Izzy, Freej and Fosters Home for Imaginary Friends.
Cartoon Network Arabic broadcasts via NILESAT 104 (Transponder E37 – Frequency 12417 MHz horizontal – 27.500MSym\s -¾) and BADR 6 (Transponder 1 – Frequency 11727 horizontal – 27500bps – ¾).
For more information please visit http://www.CartoonNetworkArabic.com/
About Turner Broadcasting
Launched first in the UK in 1993, Turner Broadcasting System (TBS) Europe currently broadcasts 19 branded channels in 26 languages to over 100 countries in Europe, the Middle East and Africa (EMEA). These channels include Cartoon Network, Boomerang, Cartoonito, CN Too, TNT, Boing, Adult Swim, TCM (Turner Classic Movies) and CNN International. In EMEA, the company is at the forefront of innovation and development, with its brands available to audiences across the region via the web, VOD, DVD, gaming, mobile, merchandising, publishing and emerging platforms. Turner Broadcasting is a Time Warner company.
