Public Relations & Advertising Manager | Nasir Bin Abdullah & Sons Company Qatar

The Role

1- Serves as advertising manager, creating and placing media campaigns in support of marketing objectives of the revenue- producing divisions; encourages the media to publicize news of Nasir Bin Abdullah & Sons.
2- Responsible for production of Nasir Bin Abdullah brochures, presentations and special reports; assist with company blog and company representation on other social media oulets.
3- Support product launches, marketing campaigns ans programs.
4- Develop and implement consumer promotional campaigns.
5- Drafting and editing press releases and by-line articles to high standard consistent with company messaging and editorial guidelines.
6- Developing and maintaining good working relationships with the media – including local and national newspaper, trade magazines, radio and television – and compnay’s spokespeople.
7- Reviewing editorial schedules and managing process to ensure the company appears in all key features.
8- Assisting with organization of press briefings, media training, photography, and press attendance at company seminars (in case it is held).
9- Publicizing high – profile media coverage on company website and maintaining the PR site on company’s intranet.
10- Provide counsel to senior executives on messaging and relations; host media interviews.
11- Write and distribute company announcements.
12- Assist in managing external PR agency activity as appropriate.
13- Manage online media kit.
14- All about managing an organization’s reputation with the public in general and clients in particular.
15- Directs publicity programs that are designed to improve and maintain a favorable image of the company in the world of business.
16- To make sure that the production and placement of ads is being carried out in the most efficient manner and that is after the placement of the advertisement.
17- To coordinate with the ad agency’s account executive to develop the best ad campaign.
18- To be a part of the creative and visualization team that comes up with the ads.
19- To act as the middleman between an advertising agency and NAS. Taking all the important decisions like which the agency has to hire (after extensive research), then explaining everything about the product; and once the discussions start, he needs to inform the company of the developments that happen.
20- Needs to also negotiate and seek approval of the business and decisions that are being taken with the clients.
21-To see if the product is generating the required results. If not, then he has to change the way of promotions and advertising tactics of the campaign.
22- Other than handling accounts, he also needs to be well informed about the change and developments in the advertising trends and habits.
23- Works to promote compnay’s products.
24- Develops, implements, and manages the company’s advertising strategy, both from a business, sales and technical perspective.
25- To Initiate and manage discussion and sales with sponsor and agencies. 26-To negotiating agreements with outside sales representatives ond sales executives, managing the development of sales materials, including media kits. In general responsible for managing a group of advertising sales representatives.
27- Associating with all the departments of the company in order to devise a plan for the perfect way to advertise a product or launch it.
28- Identifies the company’s target audience and their goals.
29- To devise a suitable budget for the ad campaigns that will follow.
30-To handle the entire advertising department in Nasir Bin Abdullah & Sons.
31- He has to gather all the knowledge required for creating an ad for the product. 32- He needs to have an in-depth knowledge of the different medias that are there and which one is most suitable for the product in hand.

Requirements

1- Highly creative with strong communication skills on all levels.
2- Graduate with a University degree in Marketing / Advertising/Media or equivalent. (Essential).
3- Retail, Real Estate and hospitality qualification or experience in Public Relations and Advertising (Desirable).
4- Sound Experience in CRM (Essential)
5- Analytical focus with strong quantitative and budget management skills.
6- Strong marketing skills and well trained eye for creativity and detail,with high motivations and willingness to change.

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