Marketing Manager | Alshaya Kuwait

Today, Victoria’s Secret is the leading specialist retailer of lingerie and beauty products, dominating the market with modern, fashion-inspired collections, fragrances, cosmetics, celebrated supermodels and world-famous runway shows and creating products on the forefront of fashion and innovation. The vision of the business is to create a brand with high emotional content that makes woman feel alluring, sophisticated and forever young – It is all about her!

Based in Dubai, the Marketing Manager will lead the overall marketing activity forآ Victoria’s Secretآ with responsibility for planning, executing and measuring the overall Annual Marketing Plan.
The Marketing Manager will build and leverage strong relationships with the franchisor to effectively plan, adapt and implement regional marketing campaigns and initiatives, whilst preserving the original brand essence.آ آ
Working closely with the senior brand team to ensure the marketing activity supports the overall revenue growth targets of Victoria’s Secret, the Marketing Manager will also work with Corporate Marketing to ensure alignment with Alshaya corporate guidelines and to optimise brand expenditure.آ
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M.H. Alshaya Co. is a leading international franchise operator for over 55 of the world’s most recognised retail brands, including Starbucks, H&M, Mothercare, Debenhams, American Eagle, Pottery Barn, Pottery Barn Kids, P.F. Chang’s, Office Depot and Boots. The company operates 2,200 stores across 7 divisions: Fashion & Footwear, Health & Beauty, Food Service, Optics, Pharmacy, Office Supplies and Home Furnishings.

Alshaya’s stores can currently be found in 19 markets across the Middle East, North Africa, Turkey, Cyprus, Russia, Poland, Slovakia, the Czech Republic and the UK. It employs more than 28,000 people from over 90 nationalities.

The company has established itself as the industry leader across these territories through a combination of local market understanding and a comprehensive commitment to customer service. Growth in each of its operating divisions and brands is supported by continuous investment in talent and infrastructure. It applies best practices in retail operations, merchandising, marketing, information technology, logistics, real estate, human resources and financial controls.

M.H. Alshaya Co. is the retail business of the Alshaya Group, which was founded in Kuwait in 1890 and today represents one of the most dynamic companies in the Middle East. In addition to its retail operations, the Alshaya Group is active in a number of other sectors including real estate, automotive, hotels, trading and investments.

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