Media Director – A Global Agency | HR Source Consulting (HRSC) Dubai, UAE

The Role

Job Summary:

Develop and execute media strategies consistent with brand marketing objectives and selling strategies of the company. Oversee and fully integrate traditional and digital media plan development and implementation and direct outside media agency resources.

Essential Duties and Responsibilities:

Essential Job Functions
• Lead media strategy with thorough understanding of the brand and competitive space and a combination of creativity and sound analytics.
• Direct online and offline agency partners to use appropriate research tools, draw conclusions and apply the data for formulations of media plans.
• Effectively assess agency media buys against established buy specifications, strategies and objectives.
• Maintain media budget.
• Contribute to ideation sessions for media and beyond with the internal and external teams.
• Keep abreast and remain current on media trends and demonstrate the ability to apply these learning’s.
• Effectively manage meetings by having a clear agenda and keeping the group on task.
• Collaborate with the Analytics team to insure all media campaigns are analyzed and recommendations for improvement are executed.
• Be proactive in leading media testing initiatives.
• Demonstrate creative thinking in the integration of the creative strategy within the media space.

Requirements

Job Specifications:

Minimum
• Bachelor’s degree and 10+ years of experience in media planning, including 5+ years management experience
• 5+ years of digital media experience and experience in multi-channel retail businesses

Skills and Abilities
• Possesses strong knowledge of all media channels (traditional and digital) and provides clear point of view
• Ability to properly prioritize assignments and efficiently use time
• Has a solid reputation as a fair and strategic negotiator – forms strong partnerships for company’s benefit
• Excellent communication and presentation skills
• Works well with cross functional teams
• Thorough understanding of Marketing and communications process

Apply Now!