Sony Ericsson’s Mix Walkman™ Phone Now Available in Stores
New Phone Delivers Best of Music Entertainment, Including Zappin™ – A New Fun Way to Search Songs
Dubai-UAE: 14 September, 2011 – Offering the best in class music entertainment, Sony Ericsson’s latest offering – the Sony Ericsson Mix Walkman™ phone – highlights the company’s customer-sensitive design orientation. The phone integrates full touch functionality with a corner user interface similar to that available in the Xperia™ mini range. Packed with features, the gadget includes a camera enabled with video recording and WiFi™ connectivity for chatting and browsing.
Rudiger Odenbach, General Manager, Sony Ericsson Middle East, said: “We expect the new Mix Walkman™ phone to be extremely appealing to consumers that are passionate about music. The Zappin™ function, Karaoke, TrackID™ and 3.5 mm audio jack which compel customers to use their favourite pair of headphones are some of the unique features that the device offers. Extras such as the wireless MBS-400 and MBS-200 speakers deliver high quality audio with panache.”
The Sony Ericsson Mix Walkman™ provides a new and fun way to listen to music. Simply pressing the Zappin™ key allows a preview of the chorus of the next track, making it easy for the user to choose a favourite song. A karaoke function also enables the vocal track from songs to be lowered instantly, allowing music enthusiasts to sing along with their favourite tunes.
The look and feel of the phone can be personalized with a range of exchangeable colour bands that come with the phone.
The Sony Ericsson Mix Walkman™ is priced at AED599, and is available across all major retail outlets across the Middle East.
Check out the Sony Ericsson Product Blog for more information: blogs.sonyericsson.com/products
- ENDS -
Sony Ericsson Mix Walkman™ at a glance
*Please note that all services mentioned below may not be available in every market.
Legal
1) Facts and features may vary depending on local variant. 2) Operational times are affected by network
preferences, type of SIM card, connected accessories and various activities e.g. playing games. Kit contents and colour options may differ from market to market. The full range of accessories may not be available in every market.
© Sony Ericsson Mobile Communications AB, 2011
The Liquid Identity logo is trademark or registered trademark of Sony Ericsson Mobile Communications AB. Sony, Walkman and Zappin are trademarks or registered trademarks of Sony Corporation. Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson. Additional information regarding trademarks may be located on our website at:
www.sonyericsson.com/cws/common/legal/disclaimer.
Other product and company names mentioned herein may be the trademarks of their respective owners. Any rights not expressly granted herein are reserved. All terms are subject to change without prior notice.
Sony Ericsson Mobile Communications AB, SE-221 88 Lund, Sweden.
Printed in January 2010, R1A
About Sony Ericsson
Sony Ericsson celebrates its 10th year as a joint venture between Sony Corporation and Ericsson in October, 2011. Over the years Sony Ericsson has brought together the best communication technologies with superior entertainment user experiences to create its Xperia™ line of the ‘most entertaining smartphones’ in the mobile handset industry. With its global corporate functions in London, Sony Ericsson has sales and marketing operations in all major regions of the world, as well as manufacturing in China, and product development sites in China, Japan, Sweden and Silicon Valley, California. For more information, please visit: www.sonyericsson.com/press.
For media inquiries please contact:
Mathilda Saad
APCO Worldwide (JiWin Public Relations)
Tel: +971 4 3613879
Mobile: +97150 699 9890
Email: [email protected]
Ajith Henry
APCO Worldwide (JiWin Public Relations)
Tel+971 4 446 6260
Mobile: +97155 954 8657
Email: [email protected]
| Sony Ericsson Mix Walkman™ Phone | |
| Colours | Black with pink cloud band,
Black with pink band Black with green bird band Black with green band |
| Facts | Size: 95.8 x 52.8 x 14.3mm
Weight: 88g |
| Camera | 3 megapixel camera
Send to web Video recording |
| Music | Bluetooth™ stereo (A2DP)
Media player Music tones (MP3/AAC) PlayNow™ service * SensMe™ Walkman™ player TrackID™ music recognition |
| Internet | Bookmarks
Google™ search Web browser (Obigo™ Q7) |
| Communication | Call list
Conference calls Facebook™ application Polyphonic ringtones Speakerphone Twitter™ application Vibrating alert |
| Messaging | Conversations
Instant messaging Multimedia messaging (MMS) Predictive text input Sound recorder Text messaging (SMS) Friends application Google Talk™ Multiple IM |
| Design | Auto rotation
Four corner home screen Keyboard (on-screen, 12-key) Picture wallpaper Touchscreen |
| Entertainment | Java™
Radio (FM radio with RDS) Video viewing Media browser |
| Organiser
|
Alarm clock
Calculator Calendar Flight mode Notes Phonebook Stopwatch Timer |
| Connectivity | 3.5 mm audio jack
Bluetooth™ technology Micro USB support USB mass storage USB High Speed 2.0 support USB support Wi-Fi™
All services mentioned may not be available in every market. |
| Display | 3” inches
262,144 colour TFT 400 x 240 pixels Capacitive single-touch Scratch-resistant |
| Memory | Up to 100MB user-free memory
Memory card support: microSD™, up to 32GB |
| Battery life | Talk time GSM/GPRS: Up to 9 hrs 40 min*
Standby time GSM/GPRS: Up to 465 hrs* Music listening time: Up to 13 hrs* Video listening time: Up to 4 hrs |
| Networks | GSM GPRS/EDGE 850, 900, 1800, 1900 |
