Group Marketing Manager | Khartoum, Sudan

1. Create marketing plans for the stores in coordination with the Marketing Manager of all the regional offices of IKEA ensuring that stores are committed to IKEA concept.

2. Prepare the annual and future marketing policy in coordination with Marketing Managers based on the policy designed by Inter IKEA systems.

3. Ensure that each of the regional stores complies with the financial budget and review the budget periodically after every four months.

4. Decide on the Key Performance Indicators for each regional store and measure performance every 4 months.

5. Review performance of each regional store individually, based on the results of the annual Market Capital research.

6. Implement market studies in detail and according to the conditions set for each franchisee with results and recommendations for each regional store.

7. A study of the advertising and communication services available in each country. Follow up on annual catalogue launch for each country individually, to avoid possible errors at any stage.

8. Coordinate with the Marketing Managers of all the regional stores to create an annual report about competitor monitoring and submit results and recommendations to the General Manager of the central management unit.

9. Obtain reports on Visitor Catchments study from each regional store, and take corrective actions, if necessary.

10. Prepare SWOT analysis of each regional store with recommendations / suggestions that can guarantee improving the performance of the respective store

Skills
- Ten years experience as Marketing Manager in a reputed Company

Essential Knowledge, Skills and Abilities:
- Communication skills in English and Arabic with a high level of effectiveness in both written and verbal
- Team player
- Highly disciplined and ability to meet deadlines
- Maintain a high level of attention to detail

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