Marketing Operations Manager | Dubai, UAE

Marketing Operations Manager required to work for a leading IT software company. This role will be responsible for ensuring the company fully utilize the power of marketing automation using Salesforce.com and Marketo in order to generate increased revenue. Your work will have a direct impact on maximizing the effectiveness of the implementation and continued strategic growth of Salesforce.com and Marketo and you will develop operational excellence in their regional campaign deployment.

The International Marketing Operations Manager will be responsible for regional compliance with global processes, development of the database in conjunction with Global Marketing Operations, Regional Campaign execution support and analysing regional marketing effectiveness using the global marketing reports for a vast territory covering some Southern Europe countries, Middle East, Africa, India, Asia Pacific and Japan.

Responsibilities:
In this region, he/she will support our field marketing team using a full range of products (Salesforce.com CRM, RingLead, ExactTarget, Marketo, etc.), and our partners using Salesforce.com PRM.

Key areas of responsibility will include operational aspects such as:
• Campaign management (Including maintaining the marketing plan & budget in Salesforce.com),
• Campaign automation (using Marketo with direction & support from Global Marketing Operations),
• Lead management & nurturing, (with direction & support from Global Marketing Operations)
• Data management (with direction & support from Global Marketing Operations)
• Online registration management,
• Analyzing marketing reports
• Providing feedback to Global Marketing Operations
• Provide partner marketing support (Leveraging Global Partner Marketing Processes and Tools)

Skills required:
• Analytical with an eye for detail
• Good level of technical expertise (Systems experience)
• Strong knowledge of salesforce.com
• Strong knowledge of marketing automation (Marketo preferred)
• Experience of project management
• Provides a marketing/business background in the following areas: Multi-Channel Marketing, Closed-Loop Marketing Processes, Data Mining and Analytic Concepts/Technologies and Marketing Strategy

Qualifications:
• Bachelor’s Degree
• English as a first language
• 5 years of professional experience in Marketing Operations
• 2-3 years of professional experience working with Marketing Automation software, database management and salesforce.com

Key Demographic Requirements – applicants must be:
Based in Arab Countries (GCC)

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