I’m a big fan of big ideas, but when the sole purpose behind these ideas is to win awards they become total waste, like this idea by Ogilvy Paris. It’s a special kind of bottle caps that will remind you to drink water, but doesn’t thirst remind us to drink? What if that thing ...
Jose Mourinho has teamed up with Yahoo in a quest to build an exceptional universal football team, the #Special1s competition was launched last week on Tumblr, giving the opportunity to talents from around the world to showcase their skills in a 10-second video in order to impress Mourinho. ...
Social media is taking over, this World Cup is going to be like no other thanks to the likes of twitter, instagram and facebook, Platinum Records is opening the floor to football fans in the region to be part of the big tournament, fans can co-write the song that Palestinian Star Mohammed Assaf ...
I love this Happy Coca-Cola Beep! it was created by Ogilvy & Mather Brazil in a major supermarket chain, a happy beep each time the cashier tags a Coke!
This is an awesome viral video, the idea of having a hot stripper at a library is just awesome, but I hate it when the advertiser insists on the authenticity of these videos, many viral videos these days are based on pranks and hidden cameras, but frankly I believe it’s all staged, the ...
This is a hilarious campaign by IKEA, it shows the bed, sink or table where each family member was conceived! The great thing about this campaign is how it shows the history of the brand and it’s existence in our lives. Advertising Agency: thjnk AG, Hamburg, Germany Creative Directors: ...
When you want to sell your car, classifieds is the way to go, it’s cliche but it works, unless you have something else on your mind. Swedish Art Director Christoffer Castor created this brilliant ad to sell his 1993 Volvo 245GL, the 2.5 minute video is full of reasons why should you ...
With less than a month for the World Cup, football craze is reaching its pinnacles and brands have to catch up, here is a very interesting example from Brazil, a restaurant called Giraffas created a semi-virtual football playground using trays and smartphones. It’s an excellent use of ...