Objectives
Direct firm’s overall marketing and strategic planning programs to increase the market share at targeted markets and to train marketing and sales teams.
Tasks and responsibilities
1. Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors, to provide strategic direction, analytical support and information with regard to customer needs and market trends to guide development activities.
2. Develop pricing strategies, balancing firm objectives and customer satisfaction, Initiate market research studies and analyze their findings regarding the company and its competitors to identify business opportunities, also understanding customer needs and develop recommendations to address product and service gaps as well as meet customer expectations.
3. Develop and administer online activities and marketing database, also manage the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.
Job Details
| Date Posted: | 2011-06-29 |
| Job Location: | Abu Dhabi, United Arab Emirates |
| Job Role: | Marketing/PR |
| Company Industry: | Entertainment |
Preferred Candidate
| Career Level: | Mid Career |
| Degree: | Bachelor’s degree/higher diploma |
